What Am I Asking For?
I'm asking for goals in four areas: business, community, family and personal.
How big a goal? Big enough that it's not easy to reach. Big enough that you might not reach it.
Big enough that it answers Ohio State's call to action: Do Something Great.
So What Goals Am I Receiving?
Without betraying any confidences, here is a complete rephrasing of some of the goals I'm receiving:
* Business: generates enough profit that I can afford the life I want.
* Community: respects and seeks me as a leader.
* Family: loves me and each other.
* Personal: ...I want to be happy and play golf.
Being rich, fertile, loved, and happy is important. I don't want my students to give up on these ideals.
But these aren't the goals I want them to list.
I'm looking for goals that are worthy of a headline. In The Wall Street Journal or The New York Times? Fine. The Columbus Dispatch? Fine. Field & Stream? Fine. Local suburban newspaper? Fine.
Just imagine the headline. That's a good test for your goal. In fact, write your goals as if they are news headlines. (Think: obituary.)
It sounds like a good exercise, so here are my goals as newspaper headlines:
Business: Software firm, Anecka, gets its 1000th insanely passionate client, becomes model for software development in the Mid-West
Community: Mid-West non-profit that teaches over 500 kids a year how to fly airplanes celebrates its fifth year anniversary.
Family: Pohler elected to US Congress as Independent in 2038.
Personal: Adventurer retraces Beryl Markham's 1936 solo flight from Abington, England to Nova Scotia.